I read a reasonable amount of books. Often on business and 'cool ideas' but a problem I encounter is that some of the good points and quotes leave me after a while. So to counter that, here is where I'll be collecting some of those ideas later to reference; be it a blog post, or a University assignment.

I thought I'd make it public for everyone to use as a resource if they'd like.

Dogfight: How Apple and Google Went to War and Started a Revolution

On Projects:

“I’m used to a certain level of unknowns in a project, but there were so many new things here that it was just staggering.”

He loved to set up division. But it was a big ‘fuck you’ to the people who couldn’t get in. Everyone knows who the rock stars are in a company

“As a consumer I was blown away. I wanted one immediately. But as a Google engineer, I thought, ‘We’re going to have to start over.’”

To get the iPhone built, Jobs had pitted two of his star executives against each other—Scott Forstall and Tony Fadell—to see who could come up with the best product.

We throw ideas around and we—it’s a brutally honest circle of debate. We’re just very comfortable there. That’s where the ideas happen.”

On Culture:

“I’m so glad you made this mistake because I want to run a company [Google] where we are moving too quickly and doing too much, not being too cautious and doing too little. If we don’t have any of these mistakes, we’re just not taking enough risk.”

On Marketing:

Jobs understood that a multiyear gap always exists between when something is discovered and when it becomes viable as a consumer product.

“We helped decide the DNA of the product, nurtured that DNA through the development process, and then translated that into the message the product goes out with,”